Strategy  ·  Branding  ·  Ventures
We build
what works.
Jones CBC is an operating company with active divisions spanning consulting, brand design, premium apparel, and AI-powered automation. Each one built to run.
Denver, CO  ·  Est. 2020
01
Strategy & Operations
Enterprise consulting & advisory
02
Brand & Creative
Identity, web & business advisory
03
Forgiven Supply Co.
Premium faith apparel  ·  forgivensupplyco.com
04
Automatic Monday
AI lead automation  ·  automaticmonday.com
"The work gets done. Not planned, not presented. Done."
Jones CBC operates across genuinely different businesses. The through line isn't an industry or a service category. It's an operating standard. Whatever the division, whatever the client, the bar is the same.
Division 01
Strategy & Operations
Enterprise delivery.
Real outcomes.
Ten years managing complex programs, high-value customer relationships, and cross-functional teams at companies like Vertafore, Charter, Chevron, and Comcast Business.
This isn't advisory that ends at a presentation. Every engagement involves execution. Building the systems, running the stakeholders, and delivering what actually needs to happen.
What this looks like
Core service areas
01
Program & Portfolio Management
Managing complex initiatives from kickoff to delivery. Cross-functional coordination, executive reporting, and keeping 50+ active projects moving in the same direction. 98% delivery success across 100+ enterprise SaaS initiatives.
02
Customer Success & Renewals
High-touch relationship management for enterprise accounts. Renewal strategy, escalation handling, and executive alignment across complex SaaS portfolios. 91% renewals and 95% CSAT managing $15M+ ARR at Vertafore.
03
Agile Transformation
Building and deploying custom frameworks for organizations in transition. Trained 200+ engineers and executives across 13 states for a federal contractor without disrupting active operations.
04
Strategic Operations & Advisory
Operational leadership for teams that need structure, visibility, and momentum. Built the first clear portfolio inventory across 96 active initiatives and 53 divisions for a Charter Communications enterprise group.
Background
Credentials
Program Management Professional Certificate
Microsoft · 2025
Generative AI Leadership & Strategy
Vanderbilt University · 2025
Agentic AI for Leaders
Vanderbilt University · 2025
Exercising Leadership
Harvard University · 2023
SAFe 5 Scrum Master
Scaled Agile · 2021
Six Sigma Champion
MSI · 2023
Division 02
Brand & Creative
Your brand should
do work for you.
Most small businesses have a logo. Not all of them have a brand. The difference is whether the visual identity actually reflects how the business thinks, who it's talking to, and where it's going.
This starts with a conversation, not a design brief. What does your business do, who does it serve, and what do you want people to feel when they see it? The logo, cards, and website follow from the answers.
More than a deliverable
Strategic brand advisory.
Brand work done right requires thinking about positioning, audience, and market before anyone touches a design tool. That thinking comes with the engagement.
If you're a small business owner who wants to think through how your company presents itself, what to charge, how to position, what to lead with, that conversation is available alongside the design work.
What it covers
Brand Positioning
Who you are, who you're for, and how you're different. The foundation before the design.
Visual Identity Direction
Palette, typography, mark style, and tone. Made deliberately, not by default.
Go-to-Market Framing
How to introduce the business to new customers. What to say first, what to leave out.
What gets built
Deliverables
01
Logo & Identity
A mark built to hold up at favicon size and scale to a truck wrap. Multiple versions for every background. Delivered as files you own outright. No subscriptions, no locked templates.
02
Business Cards
Print-ready files for physical cards plus a digital card optimized for your phone. Both built around your approved logo. No off-the-shelf templates.
03
Website
Custom-built around your brand. You own the domain and hosting. One-time build, no ongoing fees owed to us. Built to last, not to be rebuilt next year.
04
Full Package
Logo, cards, and website as a single engagement. Built together so everything belongs to the same company. Bundle pricing available.
Recent work
Straight Up Customs
Full brand identity for a Colorado-based full service renovation contractor working on high-value investment properties. The brief: look like the kind of company that does $150K+ remodels.
Delivered a complete brand package covering logo, mark, typography, business cards, and a custom website. Everything built from scratch around what the business actually is.
Logo Design
Brand Identity
Business Cards
Website
Client
Straight Up Customs
Industry
Home Renovation · Colorado
Scope
Full brand package
Status
Delivered
Division 03
Forgiven Supply Co.
Not a church brand.
One idea.
Premium apparel.
FSC is built on the one theological concept nobody has owned at the premium level: forgiveness. Not a sermon. Not streetwear with crosses. Premium minimalist apparel for people who carry their faith the way they carry everything that matters. Quietly, and with conviction.
Calm. Strong. Focused. Forgiven.
Shop the collection ↗
17
Live SKUs across 5 editions
$5.1B
US faith-based apparel market
Zero
Inventory risk · Printful POD fulfillment
The idea
You are not the worst thing you have ever done.
The Crown of Thorns mark carries the full brand story without explanation. The Broken F is the brand's identity in a single letter. Brokenness as foundation, forgiveness as the point.
FSC competes in the premium lifestyle space, not the Christian gift market. The customer has real faith and real taste and doesn't need to announce either one.
The product
Signature Edition
Tee · Hoodie · Hat   $45–$70
Arc Edition
Tee · Hoodie   $45–$70
Foundation Edition
Tee · Hoodie   $50–$90
Crown Edition
Hoodie   $70
Upside-Down Edition
Hat   $40
Division 04
Automatic Monday
Your leads.
Followed up.
Automatically.
The average contractor waits 47 hours to follow up on a lead. 80% of jobs go to whoever responds first. Automatic Monday responds in 90 seconds — around the clock, including weekends.
Done-for-you AI lead response automation for home service contractors. The system handles everything. The client's only job is to answer the phone when we book them a call.
How it works
The 5-layer system
01
90-Second Response
Every inbound lead gets an SMS and email within 90 seconds. 24/7, including weekends.
02
7-Touch Follow-Up
Automated sequence over 14 days. 7 contacts across SMS and email. Stops the moment someone replies.
03
Calendar Booking
Books appointments directly into the client's calendar. No back and forth.
04
Dead Lead Reactivation
Contacts who went cold 30–90 days ago get a reactivation campaign. 5–12% recovery rate.
05
Live Dashboard
Every lead, response, and booking visible in real time. No black box.
About Jones CBC
One company.
Built to grow.
One standard.
Jones CBC is the operating entity Lincoln Jones built to house genuinely different businesses. The company has been running since 2020, through consulting contracts, a faith apparel brand, an AI automation service, and a growing brand design practice.
The common thread isn't an industry. It's an approach: figure out what actually needs to happen, build the system to make it happen, and don't stop until it's done.
Career
Where the results come from
2020–Present
Jones CBC, LLC
Founder and operator. Active divisions: Strategy & Operations, Brand & Creative, Forgiven Supply Co., Automatic Monday.
2024–2025
Chevron
Senior Business Analyst. Strategic operations and SAP/S4HANA enterprise integration.
2024
Agile Brains Consulting
Program Manager. Custom agile framework for a federal contractor across 13 states. 200+ engineers and executives trained.
2022–2023
Vertafore
Customer Success Manager. $15M+ ARR portfolio across 29 enterprise SaaS applications. 91% renewals, 95% CSAT.
2018–2021
Comcast Business
Senior Business Consultant. $10M+ B2B portfolio. Circle of Excellence 2019.
2010–2015
Apple Inc.
Business Accounts Manager. 27% business growth, 16% NPS improvement.
The company
What Jones CBC is built on
Every division under Jones CBC was built to solve a real problem. The consulting practice comes from ten years watching organizations fail at execution, not strategy. The brand work comes from watching small businesses operate with identities that don't reflect what they actually are. FSC comes from a personal question about faith and identity. Automatic Monday comes from watching contractors lose jobs they never knew about.
None of these are passion projects. They're businesses. Each one with its own model, its own customers, and its own path.
"My job titles have changed. The results have always been the same."
Lincoln Jones  ·  Founder, Jones CBC
Full resume and background ↗
Contact
Let's talk.
Whether you're looking at a consulting engagement, a brand project, or want to learn more about Forgiven Supply Co. or Automatic Monday, use the form and we'll take it from there.
Direct contact
Personal site
thelincolnjones.com
Based in
Denver, CO  ·  Available in-person or remote
Forgiven Supply Co.
forgivensupplyco.com
Automatic Monday
automaticmonday.com